What Airship costs as you add shops
Airship charges per location, per month, tapered by estate size, and quotes it for one site. This is the same model at the sizes shops actually are.
| Shops | Cost a month |
|---|---|
| 1 shop | £150 |
| 2 shops | not published |
| 5 shops | £1,100 |
| 10 shops | £1,650 |
Where this says not published, it means exactly that. Airship does not publish a figure at that size and we are not going to invent one for them. Ask them, and ask what happens at renewal.
What the headline price leaves out. Loyalty does not appear in their entry tier. A single site wanting loyalty starts at their middle tier rather than the £150 headline, so the figures above understate what a loyalty customer pays.
What they publish
- one site, entry: £150
- one site, middle: £300
- one site, top: £400
Who it suits
A hospitality group that wants CRM, bookings and marketing with loyalty attached, and has somebody to run it.
Where it works against you
A shop that wants a loyalty scheme and nothing else, where the entry tier does not even include loyalty.
Our honest view
Airship is a genuinely bigger product than ours and manages an estate properly. They are also three to five times the price, and loyalty only appears from their middle tier.
Why a shop moves to us
A shop moves to us when it wants a loyalty programme rather than a marketing department. Everything here is set up by the shopkeeper in an afternoon, and loyalty is in every plan rather than appearing at the second tier.
And whatever you decide later: the members and their points belong to your programme rather than to your till. Change tills and they come with you, because nothing about them lives inside the till in the first place.
The fuller comparison with Airship, including what they do better than us.
Worth reading next
- What a digital loyalty card costs a small business
- Will a digital loyalty card work with my till?
- Switching digital loyalty card providers
Read from https://airship.co.uk/pricing on 31 August 2026. Pricing pages go stale, and the thing most worth re-checking here is the pricing slider, which is the most changeable figure in this whole table. If you find this out of date, tell us and we will correct it.